If your business has outgrown DIY marketing but isn’t ready to hire a full-time head of marketing, there’s a smarter, leaner option: ongoing marketing consultancy.
This model gives you expert-level guidance, strategic clarity, and decision-making support — without the overhead of a full-time hire. Whether you’re scaling a startup, leading an SME, or running a busy internal team, working with an outsourced marketing consultant could be a positive investment.
🎯 Want strategic marketing support that flexes with your business?
Book a free call with Business Mate and let’s talk about ongoing consultancy options.
Why Businesses Need Ongoing Marketing Consultancy (Not Just Projects)
One-off campaigns, audits, or rebrands can spark momentum — but they rarely create sustainable growth. Most businesses today don’t need more marketing activity… they need clearer direction.
Here’s what ongoing consultancy helps you avoid:
- Fragmented or inconsistent marketing
- Wasted spend on the wrong channels
- No clear KPIs or ownership of results
- Reactive marketing without long-term goals
With monthly support, you gain strategic leadership, consistency, and accountability — without adding another salary to your payroll.
What an Outsourced Marketing Consultant Actually Does
Acts like a part-time marketing strategist for your business. That means:
- Setting marketing goals aligned to business growth
- Planning campaigns, priorities, and resources
- Leading internal teams or external agencies
- Reviewing performance, reports, and ROI
- Making sure all channels work together
This isn’t just consultancy — it’s leadership, without the full-time cost.
5 Benefits of Ongoing Marketing Consultancy for Business
1. Expert Support, Flexible Commitment
You get experienced, strategic input — without hiring full-time. Scale up or down based on your needs.
2. Cost Control Without Compromise
Avoid the £60k+ salary of a full-time employee. Our monthly consultancy options start at a fraction of that, with more impact.
3. Strategy + Delivery Alignment
We help teams execute better by keeping strategy and action connected. No more misfiring campaigns.
4. More Clarity, Less Guesswork
You’ll always know what’s working, what needs fixing, and what’s next — based on evidence, not gut feel.
5. Built for Growth-Focused Businesses
This model works for businesses or companies in transition — scaling, changing direction, or evolving their audience.
Book a free call with Business Mate
Is Ongoing Marketing Consultancy Right for Your Business?
You might not need a marketing consultant full-time — but you do need someone who can:
- Spot missed opportunities
- Prioritise what will drive ROI
- Keep your team (or suppliers) focused and effective
- Help you scale without wasting time or budget
We work with:
- Startups needing part-time strategic leadership
- SMEs with internal teams but no strategic lead
- Directors juggling marketing alongside other roles
- Agencies wanting outside eyes on their campaigns
How We Deliver Ongoing Marketing Consultancy at Business Mate
We don’t just dip in once a quarter — we become your long-term marketing partner, focused on results.
Our service typically includes:
- Monthly or biweekly strategy sessions
- Reporting reviews and performance analysis
- Campaign planning, team alignment, and budget prioritisation
- Lead gen, content, SEO, ads — all mapped to one clear plan
You can think of us as your outsourced marketing strategist — without the overhead or complexity of hiring in-house.
Let’s Build a Marketing Strategy That Actually Works
If you’re ready to stop guessing and start growing, we’re here to help. Our ongoing marketing consultancy gives you clarity, strategy, and momentum — without the full-time cost.
Book your free strategy call today, and let’s explore how we can support your business long term.
FAQs: Ongoing Marketing Consultancy
How is ongoing marketing consultancy different from a marketing agency?
Consultancy focuses on strategy, planning, and oversight. We guide your marketing, not just deliver isolated services.
What’s the service about?
It’s a part-time or contract-based marketing leader who handles strategy, management, and results — without being full-time staff.
Do I need a big team to benefit from this?
Not at all. We work with solo founders, small teams, and growing companies that need expert direction.
Can you also manage execution?
Yes — we can coordinate delivery teams or partner with your agency/suppliers to ensure strategy is followed and goals are met.
Is this service UK-only?
No — we support clients across the UK and internationally. Strategy knows no borders. Get in touch.